IS A FOREVER MASCARA A REALITY?
Fess up! You have a love-hate relationship with mascara, right? You find a product you love, with everything you ever wanted. Soon, love turns to hate. It’s clumpy, it doesn’t last, lashes look “spidery”, or there’s not enough length.
Time for a new one. And a few months later, repeat the process.
Your lashes haven’t changed, so why the sudden dislike of your once-favourite brand?
Blame it on your brain and the old aphorism, “familiarity breeds contempt.” People are hard-wired to love anything new. Hard wired to ignore obvious flaws during the infatuation period. But once the new becomes old and the flaws become evident, the bloom is off the rose, as they say.
UNTIL YOU ENCOUNTER THE ONE!
Significant others and mascara – seems they're both the same. Something or someone comes along, and quite unexpectedly, you’ve found the proverbial Holy Grail!
Trial and error, right? It helps to have some experience. Only by comparison can you recognise which “mascara” really deserves a long-term relationship, and your hard earned dollar!
WHAT EXACTLY DO YOU WANT IN YOUR MASCARA?
Most women are looking for the same things:
- Easy to apply - a not so large wand that’s ergonomically designed and easy to manoeuvre.
- Does not look clumpy.
- Enhances volume and colour.
- Buildable application, so you can achieve the exact length, colour intensity, and volume.
- Comes off easily - mascara should remove easily with micellar water. Hard to remove mascara can damage your lashes and try your patience when all you want to do is go to sleep.
- Long-lasting. It must be all day or all night and without harmful preservatives.
- Quick-drying. Who wants to wait around for a slow drying mascara?
- Free from harmful chemicals, including parabens that can harm your precious lashes.
- Is consistent – meaning it goes on the same across the lifespan of a tube. Cheaper mascaras can start out super wet on day one, only to get stale and dry the longer you use it.
- Delivers the fuller, thicker, longer, more dramatic lashes you want.
MEET YOUR NEW FOREVER MASCARA
Imagine, Volumising Primer and Volumising Mascara in a sleek post-modern design complete with a double-ended applicator that is so smart it has a Ph.D. in style (okay, not really, but it should!).
From the leading lash and brow experts at RevitaLash Cosmetics, the Double-Ended Volume Set is light years ahead of yesterday’s clumpy lash volumisers and mascaras. With longer, fuller, darker lashes your eyes will open wide to their full, flirty potential.
When so many mascaras are “all talk and no action,” this pair is everything your mascara should be, and then some.
What It Does: A peptide and polymer formula lets you build subtle-to-dramatic volume and length. Wherever your mood takes you. The mineral tint indigo blue primer brightens your eyes, while the black mascara adds dramatic contrast and depth.
What It Is: Award-winning RevitaLash® Cosmetics Volumising Primer and Volumising Mascara come together in this convenient, 2-in-1 lash primer and mascara duo designed to prep lashes and enhance volume, creating gorgeous, richly pigmented, luxurious lashes.
This double-duty, double-ended product features RevitaLash Cosmetics Volumising Primer and Volumising Mascara, complete with colour-intense conditioning factors. Designed for buildable application, you can easily create dramatic lash length and volume.
Exclusive plant extracts add moisture and shine while biotin and soft flex polymers strengthen lashes so they’re capable of unreal length. Of course, both primer and mascara are water-resistant. Wear your mascara all day with confidence. But don’t worry, the Primer and Mascara are gentle and simple to remove with micellar water.
The dual applicator is application dreams realised. The primer end is a moulded silicone brush, which evenly coats and separates for a wide-eyed look. The mascara end is a clever volume building hourglass brush devised to follow the natural curve of your lashes. The result is more definition and flawless mascara application.
THE LASH VOLUMISING DUO YOU’LL USE… FOREVER
Spectacular results, stronger, healthier lashes, and a perfectly designed dual applicator… all with a formula that lets you go as long, as full, and as dramatic as you dare.
This gentle volumising pair is fragrance-free, without parabens or phthalates is manufactured in the U.S., cruelty-free, of course.
So, are you ready for a new long-term mascara relationship?
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